Get 30% Off When You Enroll By 11:59 PM PT On July 10th!
Industry Experts Community Events About
What We Teach
Game Art Program Game Dev Program Tech Art Program Course Catalog Unreal Engine Free Resources
ENROLL NOW

Make your game fundable,

not just finished.

START DATE:
27 JULY 2026
 
DURATION:
8 WEEKS
MONDAYS & WEDNESDAYS
10 AM PT / 1 PM ET 
ENROLL
Ryan Manning Bad Rhino Studios
HTML marquee Tag
8 WEEK LIVE ONLINE COURSE - 8 WEEK LIVE ONLINE COURSE - 8 WEEK LIVE ONLINE COURSE - 8 WEEK LIVE ONLINE COURSE - 8 WEEK LIVE ONLINE COURSE - 8 WEEK LIVE ONLINE COURSE - 8 WEEK LIVE ONLINE COURSE - 8 WEEK LIVE ONLINE COURSE - 8 WEEK LIVE ONLINE COURSE - 8 WEEK LIVE ONLINE COURSE - 8 WEEK LIVE ONLINE COURSE
Duration
8 Weeks
Schedule
Mon + Wed
Format
Live + Worksheets
Final Output
18-Slide Pitch Deck
THE PROBLEM

Most games don't fail because they're poorly made.

They fail because of decisions nobody revisited: a vague audience, an unscoped MVP, a positioning statement nobody could repeat back. This bootcamp exists to force those decisions early, while they're still cheap to change.

01

No one can say who it's for

"People who like action games" isn't an audience. It's a placeholder for market research you haven't done yet — and publishers notice immediately.

02

Scope keeps creeping

Without a locked commercial MVP, every "just one more feature" pushes the launch further from the version that actually proves your idea.

03

The pitch over-explains

If your deck needs you in the room to make sense, it isn't done. A real pitch deck stands on its own — on a publisher's desk, after you've left.

SAVE YOUR SEAT
THE DELIVERABLE

By the end of the bootcamp, you'll have a full pitch deck.

This bootcamp is designed to help you create a publisher- and investor-ready pitch deck that proves your game is commercially viable.

SLIDE 01
Title / Logline
Week 1
SLIDE 02
Game Overview
Week 1
SLIDE 03
Core Hook
Week 2
SLIDE 04
Player Fantasy & Value Proposition
Week 1–2
SLIDE 05
Target Audience
Week 2
SLIDE 06
Market Opportunity
Week 2–3
SLIDE 07
Comparable Titles
Week 3
SLIDE 08
Positioning & Differentiation
Week 3
SLIDE 09
Gameplay / Core Loop
Week 1
SLIDE 10
Visual Direction
Week 3
SLIDE 11
Commercial MVP / Scope
Week 5–6
SLIDE 12
Monetization & Pricing Strategy
Week 4
SLIDE 13
Marketing & Community Strategy
Week 7
SLIDE 14
Traction / Validation
Week 7
SLIDE 15
Team
Week 8
SLIDE 16
Budget / Timeline
Week 5–8
SLIDE 17
Funding or Publishing Ask
Week 8
SLIDE 18
Strategic Next Steps
Week 8
Scroll to see all 18 slides →
THE CURRICULUM

Four phases. Eight weeks. One question driving every session.

Designed by Ryan Manning around a single objective: by Week 8, you can prove your game has a market, an audience, a viable scope, and a pitch that doesn't need you to over-explain it.

Weeks 1–2
Define the Product, Player, and Market
Before anything else: what is this, who is it for, and where does it sit?
Week 1
Your Game as a Product What are you actually selling, and why should anyone care?
Student Output A one-page product definition — title, genre, platform, audience, player fantasy, core hook, and why it could sell.
Week 2
Player Value, Core Hook, and Audience Fit Who is this game for, and what makes it compelling to them?
Student Output A refined core hook, player value proposition, and target audience profile.
Weeks 3–4
Position the Game and Stress-Test the Business
Find out where this sits in the market — and what could kill it commercially before you've built too far to change course.
Week 3
Comparable Titles and Market Positioning Where does this game sit in the market?
Student Output A comparable-title analysis, positioning statement, and differentiation summary.
Week 4
Commercial Risk and Business Model What could prevent this game from selling, and how does it make money?
Student Output A commercial risk assessment with mitigation strategies, plus a recommended monetization model with pricing rationale.
Weeks 5–6
Scope the Game and Lock the Plan
Define the smallest version that proves the opportunity — then protect it.
Week 5
Scope, Budget, and the Commercial MVP What is the smallest version of this game that can prove the opportunity?
Student Output A commercial MVP plan with must-haves, cuttables, proof points, timeline assumptions, and production needs.
Week 6
Feature Lock and Production Discipline What must be protected, cut, postponed, or simplified?
Student Output A feature priority map: core, supporting, stretch, cut, and post-launch features.
Weeks 7–8
Build Demand and Translate It Into a Pitch
Prove people want this — then turn everything into a credible ask.
Week 7
Go-to-Market, Community, and Validation How will players discover this game, and how do you prove they want it?
Student Output A go-to-market plan, validation plan, and traction dashboard showing what evidence exists and what still needs to be proven.
Week 8
Funding Pathways and Pitch Deck Finalization Can this game stand on its own as a credible opportunity?
Student Output A complete publisher/investor-ready pitch deck and final presentation.
SIGN UP
Your Instructor
Ryan Manning

Ryan Manning

CEO, Bad Rhino Studios • Unreal Authorized Instructor Partner • Epic Games

Ryan has spent over 15 years leading game development teams, studio operations, and production pipelines. As CEO and Studio Head of Bad Rhino Studios, he has built and managed distributed teams, taken projects from concept to delivery, and helped studios scale without losing commercial discipline along the way.

In this bootcamp, Ryan teaches the same frameworks he uses to evaluate whether a game is worth greenlighting — audience validation, market positioning, scope discipline, and the pitch logic that gets a project funded or published.

15+ yrs
Game Development Leadership
CEO
Bad Rhino Studios
Epic
Authorized Partner

Is This Bootcamp Right for You?

This Is For You If
  • You have a game in progress and want to know if it's actually commercially viable before sinking another year into it.
  • You're preparing to approach publishers or investors and need a deck that holds up without you in the room.
  • You can explain your gameplay but not who's buying it, or why.
  • You want a structured, live-accountability process—not another self-paced course you'll abandon in week two.
This Isn't For You If
  • You're looking to learn art, modeling, or engine skills.
  • You don't have a game concept or project to apply the frameworks to yet.
  • You want pre-recorded, self-paced content with no live sessions.
ENROLLMENT

Join the July cohort.

Live sessions Mondays and Wednesdays, 10 AM PT, for 8 weeks. Recordings are included.

PAY IN FULL

$1200 $840

LOWEST POSSIBLE PRICE

  • 16 live sessions over 8 weeks with Ryan Manning
  • All live session recordings, yours to keep
  • Weekly worksheets mapped to each deck slide
  • Private course Mighty Group
  • Finish with a complete 18-slide pitch deck
  • Certificate of completion
  • 15-day money-back guarantee
ENROLL

3 MONTHLY PAYMENTS

$440 $308

BILLED MONTHLY

  • 16 live sessions over 8 weeks with Ryan Manning
  • All live session recordings, yours to keep
  • Weekly worksheets mapped to each deck slide
  • Private course Mighty Group
  • Finish with a complete 18-slide pitch deck
  • Certificate of completion
  • 15-day money-back guarantee
ENROLL
FREQUENTLY ASKED QUESTIONS

Have Questions? 

Submit your questions below, and we will get them answered for you as soon as we're able to.Â